Graphic Design Brand Design
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Problem
'Little Giants Nursery' had no brand identity to establish their nursery.
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Solution
This was a team project between myself and another designer.
We established that a logo, typography and a color scheme was essential as the foundation of the brand.
We also created a brand guideline for the nursery to reference.
My role was to create initial concepts of the logo, and aid in the final design of the logo.
Main tools used:
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/e44365f8-a017-4556-8fe6-fac0d1936f31_rw_1920.png?h=d2c3713d7c4f549e0215b473beeea825)
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/4afa65fe-ecbc-4274-9654-056774c7f8dc_rw_1920.png?h=649b48fa1d1e49ad4f4829608d9dba83)
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/ed0fc667-cc03-4d6c-9b61-830299f811a3_rw_1920.png?h=da871fd3d04e245b29965d80b229a0e5)
Solution.
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/f32fbb0b-30cf-4520-b78d-03a32675c79d_rw_3840.jpg?h=f14121eec48ee13814682c4d66ed5fea)
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/f8f64101-9a7c-47ed-a8eb-ac755d484256_rw_3840.jpg?h=94ae49514a3b5c60773594bd56e5b6eb)
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/27fa78b3-179b-4851-9572-cf5d6a6438ac_rw_3840.jpg?h=99b6e985a48d7d9574143ce9ead32889)
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/53b7a1b5-2cfa-47b2-8fc3-00b32a5cb822_rw_3840.jpg?h=fb1e01d8a09bd867339158dac66aad09)
Development.
Logo Moodboard.
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/6908ab0c-17cc-456f-87f5-0f8f9bc234ab_rw_3840.jpg?h=a33dfc0d30d92534150a05a817c88e05)
Logo Ideas.
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/00b73ddc-f4ee-400a-a977-b63ca8107fca_rw_3840.jpg?h=a5b71c7006c62e1ab4d30347770bd75d)
Colour Scheme Moodboard.
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/72472d42-aa2a-4b23-b04d-0c8d3a8ecf6a_rw_3840.jpg?h=52b9672e78d3ff08f546992c7c212971)
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/8e16ffe0-8ba2-45bc-8a6b-8676c58259f0_rw_3840.jpg?h=76ef1cf2323de6b8aebc8d4bd6e78c22)
Colour Scheme Ideas.
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/122e89c0-0c8c-441c-9704-7399e3b912e6_rw_3840.jpg?h=b9df85f660bb55126bf75942a611473c)
Typography Moodboard.
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/8943cf60-04a8-47f2-b00d-ab05e8fa9903_rw_3840.jpg?h=027cfb4931fc70498544229b16868a73)
Typography Ideas.
![](https://cdn.myportfolio.com/92e4ef36-e054-4b90-a102-0d939747e8b1/0ad9832f-a390-47af-8019-f5515a494c70_rw_3840.jpg?h=7edab9c71b7d0de848fbb4a41cb19f6a)